Category Archives for Client Work

Client Case Study: Valtech

Valtech is an international digital agency with a focus on big data and commerce. Their recently published white paper, The Future of Retail: Closing the Experience Gap for the Hyper-Connected Shopper, is the result of a collaboration between Valtech and Orlando Content Marketing. Filled with detailed, useful information and case studies, the paper is aimed at educating […]

Keep reading

Content Marketing for Attorneys: Landing Page Tips

A landing page is a great way for an attorney to establish authority in a particular field. When to Launch a Landing Page The launch of a new landing page can coincide with the successful completion of a case, and help spread the word about an attorney’s expertise in handling certain kinds of cases. One […]

Keep reading

What Content Agencies Do For Their Clients

Earlier this week, we asked and answered the question, “What is a content agency?” We’d like to follow that up with a blog post full of examples that illustrate what content agencies do for clients so that you can better understand how we execute marketing and SEO strategy. We’ll start with a straightforward example, which we’ll […]

Keep reading

Those Who Can, Teach

Something you might not know about me: I’m a teacher by trade. For five years after receiving my M.A., I instructed university students at schools that ranged from NYU toUniversity of Miami to York College in Queens. My specialities are writing and literature, which has served me well as Sarah and I coach clients on […]

Keep reading

Everything’s Coming Up…Roses?

For the past year that we’ve been in business, we’ve worked in a range of business categories (technology, healthcare, education), and one of the niches we’ve focused on is landscape design. Why? We’re big believers in mining our expertise and producing great content for clients in professions we know a little something about. In my past life (okay, […]

Keep reading

True Stories

What is the best way to tell a story without being exploitative (on one end of the spectrum) or boring (on the other end)? Go to the source and let them speak their mind. As writers, Anna and I find a lot of value in learning about people’s experiences and opinions through well-planned interviews. When clients hire […]

Keep reading