Your January 2020 Content Marketing Refresher

Can you believe that January is almost over? With the New Year in full swing, I thought a small refresher could be beneficial in keeping your marketing efforts and social media on track. By remembering these three key points, maintaining your social media will be simpler than ever! Automation Have you ever heard the saying […]

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2020 Vision: 3 Content Marketing Predictions

It’s 2020! A new decade. If the last decade saw the rise of content marketing, the new decade will solidify content marketing as a top marketing strategy. No longer will it be an afterthought or an add-on, but instead will be viewed as a valuable and viable standalone part of the overall marketing strategy. However, […]

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Nine More Things You Need to Know About Social Media

Tip 7 – Photos and videos for social media  Sometimes you need photos and videos that are custom made for you. Sometimes you’ll post links that automatically populate with an image. Sometimes you can use stock photos. Sometimes you’ll create a graphic with visual appeal. Whatever the case, every post should have an associated image […]

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Make a Plan: Get Decisive About Social Media

Before you get too deep in, make sure you saw our previous post on choosing your channels, cohesive branding, and developing audience profiles. Click HERE to check it out. If you’ve absorbed those tips, you’re getting the lay of the land and are already better positioned to develop and execute a successful social media strategy. […]

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Our Gift to You: Your Free Social Media Supercharge

It’s December, and we couldn’t let you leave without a present. Over the next few weeks, we’re sharing our best social media re-vamp tips that will inspire a fresh take on your SM approach throughout the new year. You already have active social media channels, and those channels might be helping you meet specific goals, […]

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The City Beautiful Gets Creative

With only 30 days left until the end of the decade, I can’t help but reflect on the development of our beloved city. Orlando has made so many developmental strides in the realm of community, education, entertainment, and hospitality. Some of those projects make the front page: Dr. Philips Performing Arts Center, Volcano Bay and […]

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Branded Content Analysis: Foxtail Coffee Co.

This month we’re taking a look at the local Orlando coffee chain, Foxtail Coffee Company. Foxtail first caught our attention because it was a new and different alternative to the standard Starbucks or Dunkin’. Then we started to notice all the press the brand was getting and decided to dig a little deeper and see […]

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Email Marketing: Are You Making The Most Of Preview Text?

Email marketing is a must in this day and age. It remains one of the most effective marketing tools with teams spending hours each week crafting perfect messages. While the body of the email may be spot-on and the subject line perfect, one important area that gets overlooked is the Preview Text.  This little snippet […]

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Is Your Blog Reaching Its Maximum Potential?

One thing that I learned growing up was that “if you’re going to do something then do it to the best of your ability.” When it comes to posting regularly on your blog it’s easy to think of it as a chore, but what we fail to keep in mind is that posting relevant content […]

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