All Posts by Tymothy Johnson

Our Gift to You: Your Free Social Media Supercharge

It’s December, and we couldn’t let you leave without a present. Over the next few weeks, we’re sharing our best social media re-vamp tips that will inspire a fresh take on your SM approach throughout the new year. You already have active social media channels, and those channels might be helping you meet specific goals, […]

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Is Your Blog Reaching Its Maximum Potential?

One thing that I learned growing up was that “if you’re going to do something then do it to the best of your ability.” When it comes to posting regularly on your blog it’s easy to think of it as a chore, but what we fail to keep in mind is that posting relevant content […]

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Email Marketing Tips & Strategies: Know When to Pivot

Many marketers have begun turning away from email marketing campaigns and shifted their focus towards social media marketing. Although social media marketing campaigns have proven to be effective, a well-thought-out email marketing plan can yield significant results.  Monitor Your Data In past posts we’ve discussed the importance of monitoring data to gain insight on your […]

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Gain Customer Insight to Tailor Your Posts

How are you tailoring your posts towards customers? Oftentimes you’ll hear marketing strategists discussing the importance of developing an audience profile, but what tools are available to gain insight into the wants and needs of your customers? Luckily, we’re in the age of data and analytics which makes it relatively simple to gain a glimpse […]

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How Does A Content Calendar Help My Business?

When it comes to our marketing plan, we oftentimes think that we can “wing it” and post when events occur with our business. What we fail to realize is that posting sporadically can cause our content channels to lack synergy and consistency. Creating a quarterly or monthly content calendar can help avoid these inconsistencies and help […]

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Instagram For Your Business – Is It Worth It?

It’s no doubt that social media use has skyrocketed within the past decade, but oftentimes companies overlook the potential of these platforms. Instagram is one of these business tools that can display your products or projects directly to your customers so that they can have a glimpse of how your company can benefit them. Instagram […]

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What Is SEO? How Can It Help My Business Thrive?

When working on your marketing plan, you’ll likely come across the phrase “SEO” (or search engine optimization). Although this tool can help increase traffic to your website, it can often seem confusing or challenging to master. Understanding the basics of what SEO is and how to navigate it is vital for SEO success. What is […]

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How Can I Improve My Social Media Presence?

According to Sprout Social, 74% of shoppers are making their buying decisions based on social media. With this large percentage of buyers being influenced by ads and accounts online, it’s vital to define and implement a strategy for your social media accounts. Having a clear, organized plan will help entice audiences to engage with your […]

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How To Increase My Business Through Email Marketing Campaigns

With the new year quickly approaching, the time has come to reevaluate which marketing channels are performing and which have been subpar. Lately, the focus has been placed on the importance of marketing within social media, yet one of the most reliable and important channels has been overlooked… email marketing. Email marketing allows you to […]

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How Content Marketing Can Help Your Business Through Local SEO Tactics

Did you know that 86% of consumers use the Internet to find a local business? With the Internet at our fingertips, your business’ primary goal should be to provide answers to the questions your customers are asking. Through local SEO, customers have a way to discover the products and services that you’re offering and get […]

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